Han Zhang is Helen and John Taylor Rhett, Jr. Associate Professor in Information Technology Management. He is also an affiliate research faculty member of the Center for Research in Electronic Commerce at the University of Texas at Austin. His research focuses on economics of information technology, online trust related issues and intermediaries, online payment methods, and the evolution of electronic markets. He was one of the founding members to initiate the China Summer Workshop on Information Management (CSWIM 2007) in 2007. He was the Program Co-Chair of the Sixth Workshop on e-Business (WeB) in 2007. He was also the workshop Co-Chair of the Fourth China Summer Workshop on Information Management (CSWIM 2010) and the Program Co-Chair of the 14th Pacific Asia Conference on Informaiton Systems (PACIS 2010). Dr. Zhang serves on the editorial board of Decision Support Systems, Electronic Commerce Research &
Applications and Pacific Asia Journal
of the Association for Information Systems.
Dr. Zhang's research work has appeared in various academic journals including Information Systems Research, MIS Quarterly, Journal of Management Information Systems, Decision Support Systems, Journal of Organizational Computing and Electronic Commerce, and Information Systems Frontiers.
Dr. Zhang has taught courses at the undergraduate, master's, and PhD levels and has taught in executive education programs. Currently, he teaches database management, electronic commerce and business intelligence at the Georgia Tech College of Management. He is the co-director of the Georgia
Tech China Summer Program, an undergraduate study abroad program. He was a 2009 Hesburgh Award Teaching Fellow
at Georgia Tech. He received the 2009
Georgia Tech Outstanding Undergraduate Research Mentor Award and the 2010 Brady Family
Award for Faculty Teaching Excellence at College of Management, Georgia Tech.
Featured Publications and Papers
- “The Effectiveness of Online Shopping Characteristics and Well-Designed Websites on Satisfaction,” with Jifeng Luo and Sulin
Ba, MIS Quarterly, forthcoming.
- “The Effects of Web Assurance Seals on Consumers’
Initial Trust in an Online Vendor: A Functional Perspective,” with Xiaorui
Hu, Guohua Wu and Yuhong Wu, Decision Support Systems, Vol. 48, No.
2, January 2010, 407-418.
- “Determinants of
Online Merchant Rating: Content Analysis of Yahoo Merchant Comments,” with Zhe Qu and Clifford Haizheng Li, Decision Support Systems, Vol. 46, No. 1, December 2008, 440-449.
- “Effects of a Reputation Feedback System on an Online
Consumer-to-Consumer Auction Market,” with Jian Yang
and Xiaorui Hu, Decision
Support Systems, Vol. 44, No. 1, November 2007, 93-105.
- “The Effectiveness of Escrow Model: An Experimental Framework for
Dynamic Online Environments,” with Xiaorui Hu
and Zhangxi Lin, Journal of
Organizational Computing and Electronic Commerce, Vol. 17, No. 2, 2007,
- “Factors Affecting Payment Choices in Online Auctions: A Study of eBay
Traders,” with Clifford Haizheng Li,
Decision Support Systems, Vol. 42, No. 2, November 2006, 1076-1088.
- "Choice of Transaction Channels: The Effects of Product Characteristics on Market Evolution," with Sulin Ba, Jan Stallaert, and Andrew B. Whinston, Journal of Management Information Systems, Vol. 21, No. 4, Spring 2005, 173-197.
"Health of Electronic Communities: An Evolutionary Game Approach," with Xianjun Geng and Andrew B. Whinston, Journal of Management Information Systems, Vol. 21, No. 3, Winter 2004-5, 83-110.
"Hope or Hype: On the Viability of Escrow Services as Trusted Third Parties in Online Auction Environments," with Xiaorui Hu, Zhangxi Lin, and Andrew B. Whinston, Information Systems Research, Vol. 15, No. 3, September 2004, 236-249.
"Building Trust in Online Auction Markets through an Economic Incentive Mechanism," with Sulin Ba and Andrew B. Whinston, Decision Support Systems, Vol. 35/3, 2003, 273-286.
Areas of Specialization
Economics of Information Technology
Online Trust Issues and Intermediaries
Online Payment Methods
Evolution of Electronic Markets
PhD, University of Texas at Austin
MA, Texas A&M University
MA, Peking (Beijing) University
BA, Peking (Beijing) University