Curriculum
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The TI:GER program uniquely integrates transdisciplinary coursework with projects.
TI:GER, a 9-credit hour program, uniquely integrates transdisciplinary coursework with projects. Students immediately and directly apply what they learn from coursework to their projects during the spring and fall terms.
The TI:GER Curriculum for MBA and Ph.D. Students
MGT 6801 Innovation Analysis (3 credit hours)
- Focus: integrating market analysis, industry analysis, technology analysis, economic analysis, and strategy analysis for technology innovation projects.
- Classes meet in a Scheller College classroom from 6:30 p.m. to 9:15 p.m. once weekly.
MGT 6821 Innovation Research Methods 1 (1.5 credit hours)
- Focus: interview methods essential to the successful launch of technology innovations.
- This is an asynchronous online course. Students complete weekly assignments at times convenient for them.
MGT 6802 Innovation and Business Model Design (3 credit hours)
- Focus: financial analysis, business model design, and the launch of successful technology innovations.
- Classes meet in a Scheller College classroom from 6:30 p.m. to 9:15 p.m. once weekly.
MGT 6822 Innovation Research Methods 2 (1.5 credit hours)
- Focus: methods for observational fieldwork and qualitative data analysis (QDA) and the use of NVivo software for QDA.
- This is an asynchronous online course. Students complete weekly assignments at times convenient for them.
TI:GER STEM concentration
MBA students who want a TI:GER STEM concentration must also take one of these courses.
Course Options
- MGT 6056 Electronic Commerce
- MGT 6059 Emerging Technologies
- MGT 6074 Fintech & Cryptocurrencies
- MGT 6076 Valuing Technology Firms
- MGT 6086 Entrepreneurial Finance and Private Equity
- MGT 6165 Venture Creation
- MGT 6308 Strategic Brand Management
- MGT 6310 Marketing Research: Analytics
- MGT 6311 Digital Marketing
- MGT 6325 Product Planning
- MGT 6326 Collaborative Product Development
- MGT 6400 Pricing Analytics and Revenue Management
- MGT 6663 Technology Strategy
- MGT 6667 Strategic Entrepreneurship
- MGT 6772 Managing Resources of the Technological Firm